Persuasion and the Art of Being Yourself.

You want to be the best you can be. You have picked up books and read the closing arguments of successful attorneys. You’ve studied their transcripts of cross-examination. You’ve memorized their tactics and one liners.

Should you imitate these masters of the courtroom, or forge your own path? Probably a little of both. It has been said that: “You might as well be yourself because everyone else has been taken.” Nothing is more credible than sincerity and you cannot sincerely be anyone but yourself.

A jury is a wise entity unto itself which is why it’s the backbone of our justice system. They’ll see through an act and don’t appreciate a slick fast talking attorney.

As Lincoln observed, “You can fool some of the people, all of the time. And, you can fool all of the people, some of the time. But you can’t fool all of the people, all of the time.” Be yourself! Lincoln was. He didn’t worry about his awkward and gangly appearance. He was great trial attorney, President and person. He is arguably the greatest leader our country has ever had. He got there being himself.

It is important to learn from the mistakes of others or you are bound to repeat them. So learn from the best, but remember in the end, only you can win or lose the case.